The Why RSS

Spring -

Is it too soon? Dare we say it? Okay, let's say it! We made it through another winter! And spring is offering up some seriously-blue skies. After selling a record number of jigsaw puzzles this winter, we're suddenly very low on Frisbees (aka flying discs—that’s toy industry terminology there). Play is year-round, but how we express our fun selves is seasonally dependent here in the Pacific Northwest. But the time has come, and spring has sprung. And while it's true that April showers will bring May showers, we still need to transition our toys from the hunkering down of indoor...

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childhood, playmobil, toy boat, winter -

The end of Daylight Savings time. (Nov. 4th) Instead of merely setting the clock back, why not set some intentions? What would you like your winter to be about?   Schedule some adventures, some down-time. Some FUN! Start with a list!  Like these two boys from Scotland who set their Playmobil ship to sail around the world. It's a testament to the Power of Play. Set sail to your ideas... And don't forget to VOTE! (by Nov. 6th)

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childhood, outdoor -

Play is not only an instinct, it's good for you! In fact, the lack of play can lead to anxiety and depression. Animals do it, but humans are doing less of it, and children need unstructured play time for their overall well-being. Play helps children navigate socially and teaches self-regulation, whereas helicopter parenting does not. And play is fun. No wonder it's linked to happiness!

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childhood, heat, outdoor, summer, sun, toys -

Yes, funner is a word. Yay for more fun!

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beer, moon, rain, water -

This year's March Madness has nothing to do with basketball, or even marching. It has everything to do with the two full moons (on the 1st and the 31st). We don't know any werewolves (that we know of) but the moon affects the tides and we are, after all, 66% water.* St. Patrick's Day is the 17th, so pick up a Portland-inspired pint glass at half price, and whilst drinking responsibly, raise a toast to the accidental patron saint of beer. Don't forget to stay hydrated!* Spring is slated for the 20th of March, which means rain--lots of rain. Great for...

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